Advanced web marketing workshop.
What you’ll be doing
A three-hour working session for marketers who already run campaigns and want them to perform. We start from your real numbers, find where the funnel leaks, and you leave with a 30-day plan you can put to work on Monday.
Expect short demos, live teardowns of the group’s own ads and landing pages, and time to work with Joanna one to one.
- 15:00Funnel auditPut traffic, conversion and revenue on one page and find the leak.
- 15:40Paid acquisition teardownLive review of the group’s ads on Meta, Google and LinkedIn.
- 16:30Coffee breakFifteen minutes on the library terrace.
- 16:45Landing pages that convertRewrite one of your pages with feedback from the group.
- 17:30Your 30-day planLeave with priorities, a budget split and the three metrics to watch.
How to take part
“Joanna tore down our onboarding emails in ten minutes and every point landed. I rewrote two sequences the next day and trial-to-paid went up.”
NorikoSeptember 2026 · In person“Small group, real numbers, no fluff. The funnel worksheet alone was worth the afternoon.”
MichaelSeptember 2026 · In person“Joined on video from Portland and never felt second-class. Joanna checked in with the remote group all afternoon.”
ChristinaAugust 2026 · On video“I came with a messy LinkedIn ads account and left with a plan I could actually follow.”
ErikaAugust 2026 · In person“Right pace for people who know the basics. The library room was quiet and well set up.”
EliottJuly 2026 · In person“Clear, practical and generous with her time. We booked a private session for our team the week after.”
AmandaJuly 2026 · Private groupWhere and when.
On a quiet residential street, five minutes on foot from the Capitol Hill light rail station. Bike racks at the entrance, paid street parking on 11th Avenue.
- JAN15Fri · 09:00 – 12:005 seats leftSelect
- JAN15Fri · 15:00 – 18:003 seats leftSelected
- JAN16Sat · 09:00 – 12:006 seats leftSelect
- JAN16Sat · 15:00 – 18:00Fully bookedJoin waitlist
- JAN18Mon · 09:00 – 12:008 seats leftSelect
- JAN18Mon · 15:00 – 18:007 seats leftSelect
Good to know.
Free cancellation up to 48 hours before the start. After that, half your booking is refunded until the session begins.
Full policyAdults only. Bring your own laptop. Please arrive ten minutes early: doors close at 15:10.
Event rulesStep-free entrance, a lift to the second floor and accessible restrooms on every level.
Ask the host


